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SZNMarketing
01

Get found.Look the part.Get the call.

Three things done properly, six problems they solve, and the full list of what's involved — no jargon and nothing you need a marketing background to follow.

02

Three things, done properly.

There is no fourth thing. Everything else people sell you is decoration on top of these, and none of it works if these aren’t right first.

  1. 01

    Website

    A professional site built to turn a visitor into a phone call.

    Not a brochure. Every page is built around the one thing you want to happen next — the phone ringing — and nothing on it competes with that.

  2. 02

    Google listing

    A fully optimised Google Business Profile so you show up when someone searches nearby.

    This is the bit most trades leave half-finished, and it is the single biggest reason a competitor two streets away outranks you.

  3. 03

    SEO

    Matching the words on your site to the exact phrases customers are typing into Google.

    No jargon required from you. We find what people in your area actually search for, then make sure your site says it back to them.

Close-up of the cut edge of a stack of thick matte paper, raking sidelight picking out the layers, one sheet tinted burnt orange.
03

The gap between being good and being called.

You already do the work well. These are the six places where that stops translating into the phone ringing — and what we put in place for each one.

  • Getting found on Google

    A complete, properly filled-in Google Business Profile with the SEO foundations behind it, so you come up when somebody nearby searches for your trade — not three pages down.

  • Looking current and trusted

    Recent photos, a steady flow of reviews and video testimonials from real customers, so the first thing someone sees looks like a business that's working this week.

  • Proving the work

    Actual jobs on the site — before and after, with reviews next to them. Most trade websites ask to be believed. Yours shows the work instead.

  • Making it easy to enquire

    A short contact form built around your trade rather than a generic box, with a clear promise of when you'll come back — and it lands somewhere you'll actually see it.

  • Handling the call

    A consistent way to price and quote, so you can answer the phone mid-job and still sound organised, and get a written quote out without downing tools.

  • Turning finished jobs into the next one

    A simple habit for photographing the job, asking for the review and asking for the referral, so every job you finish feeds the next one.

04

The whole list, in plain English.

Not every business needs all of it, and we’ll tell you which parts would actually move the needle for yours. What that costs depends on how many services and areas you cover, so we talk about it properly rather than guessing on a web page.

The website

  • Website design and build
  • A page for every service and every area you cover
  • Custom logo
  • Before/after gallery
  • Contact form built around your trade
  • Built to load fast on a phone, on mobile data

Getting found

  • Google Business Profile set up properly
  • Ongoing Google Business Profile management
  • On-page SEO
  • Schema markup
  • Local citations and directory listings
  • Ongoing SEO management

Proof and reputation

  • A system for getting reviews in steadily
  • Video testimonials from real customers
  • Job photography, before and after

Keeping it working

  • Monthly performance reporting
  • Monthly call to go through what's working
  • The guide library

The quickest way to work out what you need is to see it. We’ll show you a demo before you spend anything.

Book a demo
05
  • Ideal Google Profile
  • How to Post Reviews
  • How to Get Reviews
  • How to Get Video Testimonials
  • How to Record the Job Before & After
  • How to Get Referrals
  • How to Secure the Job When Clients Call
  • Social Media Content Strategy

Plain-English guides you keep — how to ask for a review without it being awkward, how to photograph a job before and after, what to say when someone rings you mid-job. Yours for good, whether or not you carry on with us.

Want to see what yours would look like?

We'll build you a demo and walk you through the Google side of it, before you spend anything.

Get started

No obligation — and we’ll say so if we can’t help